Marketing is a powerful tool and when used correctly can set your product on fire.

ENTER Chipotle. This commercial has been buzzing around the ‘Net and proving how powerful a good story can be for your business, even if you’re only promoting a free iOS app. If you haven’t seen this riveting 3:22 mini-movie, with graphics by MOONBOT Studios and music by Fiona Apple, you must see!

Chipotle is selling a story, a feeling, a meal, and an app, all in a classy way at the same time. Kudos!

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